Digital Advertising Alliance Protect My Choices Beta

Published by Digital Advertising Alliance

Details

Latest version:	1.4.0.0
Location:	C:\Program Files\digitaladvertisingalliance\protect my choices
Install size:	836 KB (856,064 bytes)
About URL:	http://www.aboutads.info/help/IEPMC
Language:	English (United States) (1033)
Uninstall:	MsiExec.exe /X{2E4543DD-1526-408D-8B58-D3A2BFE322D0}

Trust

The trust score is the reputation of Digital Advertising Alliance Protect My Choices Beta based on a number of factors including malware scans, behvaior, uninstall trends and general user experiences.

Poor Below average Good Excellent

Reasons behind trust score

Integrates into Internet Explorer through a BHO extension.

Trends

Global Reach

Install and Uninstall Trends

Technical Details

pmc.dll
Behavior:	Internet Explorer BHO
Name:	Protect My Choices
MD5:	1fbc3165b48c1e09fe46b27b9758e86a

Geography of Installations

Installs by Country

91.3%	2.9%	2.9%	1.4%	1.4%
US	CA	FR	GB	RO

Installs in the United States

Latest Installs

Comments for Digital Advertising Alliance Protect My Choices Beta

Versions

1.4.0.0	1.39%
1.3.0.0	20.83%
1.2.0.0	40.28%
1.1.0.0	26.39%
1.0.0.0	11.11%

Facts

Digital Advertising Alliance Protect My Choices Beta is developed by Digital Advertising Alliance.
The current user reach of this app is about 0.0004% of all PC users, however this reach has declined from a lifetime average of 0.0248%.
The typical uninstall rate of this software is about 18.06%.
A browser helper object is added to Internet Explorer under the name Protect My Choices (Beta).
The current version is 1.4.0.0 with 5 known versions. The most widely installed version is 1.2.0.0.
About 91.3% of users who have this installed are located in the United States.

Operating Systems

Windows 7	66.67%
Windows Vista	13.89%
Windows XP	11.11%
Windows 8	8.33%

PC Manufacturers

HP	35.94%
Dell	34.38%
Toshiba	9.38%
GIGABYTE	4.69%
ASUS	4.69%
Acer	3.13%
Intel	3.13%
AMI	1.56%
Gateway	1.56%
Lenovo	1.56%